Saiba como o Google Search Console pode turbinar o seu site!

Saiba como o Google Search Console pode ajudar a evidenciar o seu site

Por: Welber Melo Review Comunicação

Tenha visibilidade!

[{"selector":"#anim-fdb2c5f9-68af-4d50-9923-851c8a3e7489","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1861efcc-730b-42ec-8122-23bcf7a799c0","keyframes":{"transform":["translate3d(-120.16808%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-516c143b-c525-4e3c-9fb8-b09a6f3b5a03","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a77de494-abac-4be4-92af-76b2b78920bb","keyframes":{"transform":["translate3d(0px, 203.17457%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Saiba como o Google Search Console pode ser o aliado ideal do seu website. Tudo o que você precisa saber para ganhar visibilidade nas pesquisas do Google e turbinar suas vendas. Seta Saiba Mais

Posicionamento

[{"selector":"#anim-a1ec6c26-6e27-45ee-a181-1a36b01e4aa6","keyframes":{"transform":["translate3d(-129.29293%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b8048e60-858c-4b5a-8bdc-e93f83d3c131","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-39d6289c-5783-4a76-bcdc-022875c90513","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-8a138244-40b0-48d9-b750-91565e411c38","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Estar bem posicionado nas pesquisas orgânicas do Google é primordial. Entenda como a ferramenta Search Console pode te ajudar nesta jornada.

Google Search Console

[{"selector":"#anim-4c750e77-39d5-4fad-9a27-5ced20704a1e","keyframes":{"transform":["translate3d(-118.60466%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-19f94219-64df-4c74-bb41-2bbb766533be","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6ed43ad5-bc80-4a4d-9e38-7fd207e9a841","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-4226e82c-15f2-4669-8a89-ddbcfd50f816","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] O Google Search Console oferece insights sobre o desempenho do seu site nos resultados de pesquisa do Google, destacando oportunidades de melhorias .

Desempenho

[{"selector":"#anim-4f7470c8-2754-4919-a96f-859f5259ea48","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4e51a7ee-7560-40d8-a0cd-c94423ffb5fc","keyframes":{"transform":["translate3d(-131.78809%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-90deaa53-32ee-4a70-ba65-278273c2b120","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-108a54ad-c889-4986-b3a0-2329f82f4177","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Com o Search Console, é possível identificar quais palavras-chave direcionam o tráfego e analisar métricas relevantes de desempenho .

Rastreamento

[{"selector":"#anim-e9705734-d823-43ca-a745-9b6d2fdbe9dc","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c4e6a686-adb8-4b04-b66f-1654214b67a4","keyframes":{"transform":["translate3d(0px, 223.41265%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1a18a75e-aa3a-4a3b-9be5-b3a1c37770b3","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-51f3f452-68e5-40c0-be05-1a553b499a33","keyframes":{"transform":["translate3d(-126.08697%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Outro ponto interessante é que o Search Console permite verificar se o Google está indexando suas páginas e ajuda a identificar problemas de rastreamento.

Otimização

[{"selector":"#anim-ac151a21-3333-4644-abef-3037fe938189","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4dcea602-9608-414a-a867-4aafd295fcf7","keyframes":{"transform":["translate3d(0px, 190.39261%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-07b5c3f8-ce5f-4006-b04b-ffc51ac8a64d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6f8df74f-9307-40c3-83b3-a6ac68b9c973","keyframes":{"transform":["translate3d(-133.56644%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Ao cadastrar o seu site no Search Console, você poderá obter insights sobre cliques e impressões, permitindo ajustar snippets para atrair mais visitantes.

Correção de erros

[{"selector":"#anim-528e44b0-7bf9-4f57-ae01-fa2c91cc175d","keyframes":{"transform":["translate3d(-123.30098%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-67a71cf6-9a59-4bfb-842b-1fae9a1349b1","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-36e626fe-14cd-424b-99ff-1b02a8a01fe5","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-87e756a8-81eb-4617-a813-7d10a444634a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Corrigir erros é essencial no mercado digital. A ferramenta ajuda a identificar erros no markup, como dados estruturados, permitindo otimizar a exibição nos resultados de pesquisa .

Tráfego mobile

[{"selector":"#anim-bef71b4e-2967-4d42-a638-f21ec3c86ff7","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7db94ae1-8613-4a1e-ab48-45f6ed37b07a","keyframes":{"transform":["translate3d(-126.51935%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fceba6d1-4b50-43ea-b148-d60299f013f9","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-369c3f42-6216-4885-be05-1185ed13b032","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Outro ponto relevante é que o Google Search Console fornece dados específicos sobre como o site é visualizado e ranqueado em dispositivos móveis.

Core Web Vitals

[{"selector":"#anim-9b70ea71-2506-4b79-b338-94f28023ac1f","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-39ee378b-c5b8-493a-a80a-5d6110c58879","keyframes":{"transform":["translate3d(0px, 189.64074%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e51c841e-7c66-4ada-a15f-fd1067ae542c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-592d0d1f-2040-4774-8078-580453d93b29","keyframes":{"transform":["translate3d(-124.86773%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] O Search Console oferece dados sobre Core Web Vitals, como tempo de carregamento, estabilidade e interatividade, fundamentais para a experiência do usuário.

Links internos

[{"selector":"#anim-d3916a68-7010-448c-99c8-e3100432044d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e8756fb5-768c-42c7-9183-2d997b0d9314","keyframes":{"transform":["translate3d(-128.91568%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-012fd0a7-fa00-4b26-b05e-e37705f152b6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d2cc7f83-0bcd-4ed2-9b04-b060f25c9c74","keyframes":{"transform":["translate3d(0px, 243.05550%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Vale salientar que a ferramenta do Google mostra também quais páginas têm mais links internos, ajudando na criação de uma estrutura de navegação coesa .

CTR

[{"selector":"#anim-b0f9a15b-51d1-4cbd-9982-a7f5f015b3e6","keyframes":{"transform":["translate3d(-162.33769%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-87b00295-78a7-497c-bce1-5cd186207623","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5bec1127-48d9-40d2-a4ef-bd5d30b5af45","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-6745f918-ee29-41e1-a6b9-58e8e4150adc","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Acompanhar a taxa de clique é fundamental! O Search Console oferece informações sobre quais termos geram mais tráfego, permitindo ajustar estratégias para maximizar o CTR.

Palavras-chave

[{"selector":"#anim-bf5c8878-65b9-428f-b485-508611f26d32","keyframes":{"transform":["translate3d(-126.37364%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-82054005-bff9-4295-a6c7-3fdab8f12e2b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ec8cf5db-8560-4556-b553-5b6601315073","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-a3cca0ef-5ff3-42cb-9081-98a97b91fd11","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] O Search Console ajuda a identificar páginas internas competindo por termos similares, evitando conflitos de relevância.

Quer saber mais sobre como se posicionar no Google? Clique em saiba mais e confira o nosso artigo completo.

Instagram Facebook Saiba Mais